Positive stimulus: an opportunity for decision making by Mexican managers, a vision from neuroscience
International Journal of Development Research
Positive stimulus: an opportunity for decision making by Mexican managers, a vision from neuroscience
Nowadays, neuroscience has awakened a great interest in the scientific community and especially in what Organizational Cognitive Neuroscience is concerned, given that it allows the study of the brain activity of decision-making processes that organizational players carry out, when they face a diversity of factors, internal as well as those in their surroundings. This document compares the results obtained in a quasi-experimental exploratory investigation, of the type analytical-descriptive, with a cross-section in the time of the brain activity of a group of Mexican and American managers, monitored through electroencephalography during administrative decision-making, with and without a stimulus, finding differences between both groups in solving problems.