Analysis of the concept of persuasive communication in the light of the theoretical-methodological reference of meleis
International Journal of Development Research
Analysis of the concept of persuasive communication in the light of the theoretical-methodological reference of meleis
Received 22nd June, 2017; Received in revised form; 24th July, 2017; Accepted 09th August, 2017; Published online 29th September, 2017
Copyright ©2017, Iraci LS Torres et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
The purpose of the article was to identify definitions and their attributes, antecedents and consequences of the concept of persuasive communication used in health through Meleis' theoretical and methodological framework and to establish an expanded definition of persuasive communication in relation to health behavioral adoption. This is a theoretical study of concept analysis in the light of the Meleis’ Method in national and international studies published online in any year. Persuasive communication becomes an intervention option to implement educational, motivational, impactful or significant messages to control diseases, influence or modificate norms, beliefs, attitudes, behaviors and decision making.
