Content marketing for healthcare Providers: Crafting compelling narratives in a digital world
International Journal of Development Research
Content marketing for healthcare Providers: Crafting compelling narratives in a digital world
Received 01st January, 2024; Received in revised form 17th January, 2024; Accepted 20th February, 2024; Published online 28th February, 2024
Copyright©2024, Dr. Haritha CK et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
In the rapidly evolving digital landscape of healthcare, content marketing has become a vital tool for providers to enhance their online presence. This paper explores the strategic use of compelling narratives, targeted keywords, and digital marketing in healthcare. Emphasizing the importance of understanding the digital shift, audience diversity, and educational content, it highlights the role of social media, accessibility, and adaptability in crafting impactful strategies. The conclusion underscores content marketing's indispensable role in building trust and connections. Additionally, the paper introduces Hidoc Dr, a dynamic platform reshaping healthcare communication and collaboration through content, and networking services.
